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About Us

Eterniti offers an incredible collection of diamond jewellery, watches, sunglasses and branded fragrances. In addition to this, we have a fine selection of gemstone jewellery, personalised name chains and titanium rings available. Essentially, we allow you to immerse yourself or a loved one in style and class at highly competitive prices.

Shopping could not be more convenient than it is with Eterniti. You will be spoilt for choice, whether you are looking for that all important anniversary or engagement ring, or even special birthday gifts (for him or her) in the form of an exclusive watch or fragrance.

Not only are we a trusted source of these products, but they are all available for purchase online and will be delivered to you via a courier service. We endeavour to make the process as seamless as possible and have proven our worth through our many years in the market.

We were founded in 2002, when employees of certain corporate organisations were offered jewellery both online and through catalogues at highly affordable rates. This venture’s continued success eventually lead to the formation of our company - Eterniti Jewellery.

Our head office is based in Cape Town and we are part of a larger group, which means we have access to manufacturing facilities that are world-renowned as being amongst the most sophisticated and creative in the world.  Moreover, the positive feedback we have received from satisfied customers over the years bears testament to our ability to deliver excellence and superior service. We strive to achieve perfection in pleasing our customers at all times.

As Africa’s largest online diamond and jewellery retailer, we offer the highest quality certified diamonds and fine online jewellery in South Africa, with the widest selection and best value. Amongst others, our watch brands include the likes of Nixon, Seiko, Police Jacques Lemans and Fossil.

For authentic, well-crafted diamond jewellery, branded watches and fragrances, make use of Eterniti. You will soon see why we are an established and trusted online supplier, and enjoy our commitment to offering you value at every single touch point.